Buena, Bonita, y Barata
Colombia / Spain
2025
As a Colombian, Isabella Madrid grew up under the weight of very specific societal expectations as to what kind of woman she should be. In particular, she sheds light on the perception of female bodies, their glorification and sexualization by both local and foreign men.
Through her work and this Buena, Bonita y Barata series, she reappropriates Colombian feminine symbols, transforming the wounds of the past into a source of inspiration and emancipation. Playing the role of muse, model, photographer and director all at once, she seizes on all these stereotyped codes to subvert and deconstruct them, claiming the right to self-determination.
Portfolio
About the artist
Born in 1999, Isabella Madrid is a Colombian artist and a photographer based between France and Colombia. She has a degree in visual arts from the Pontificia Universidad Javeriana, Bogota, and a Master’s in photography from ECAL, Switzerland. Her work brings together digital and film photography, exploring her contemporary identity in various areas.